What’s this PST stuff all about?
Plan – Simplify – Teach
Let me explain what this means when it comes to your newsletter.
No task is complete without planning. If you’re flying by the seat of your pants every. month trying figure out what you’re putting in your newsletter, then you are failing to plan. A targetted approach is what you need.
In my many years of putting together newsletters, I find most people overcomplicate the process. Use the KISS formula and Keep it SIMPLE and specific.
Your newsletter is the ultimate time to teach your audience. Use it strategically to teach and guide your audience.
This series of worksheets and videos will help you focus on this PST approach and teach you:
why a newsletter is important,
how to start a plan, and
what you should include.
Purchase and Receive TWO BONUSES:
PST Approach to Awesome Newsletters 28 Ideas List
and 5 Key Elements to Your Newsletter Webinar